Organisations and individuals have one big thing in common. There are always bigger organisations which are wanting to acquire niche players, who are best in a specific industry/ product/ solution. Organisations are always wanting to fulfil a gap in their own offerings and are ready to pay a good price,  knowing well the ROI on that acquisition. 
So every day one needs to ask oneself.. am I doing something unique, developing niche skills.. for which someone is ready to pay much more for the skills & experience 2-5 years down the line.